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At Yoast, we optimize websites in a holistic way. Not just one aspect of websites, but every aspect. Making sites more usable, easier to navigate, faster and more reliable. In other words: we make websites work. For the owner ánd the visitor. The added bonus is that if you do all that right, a website becomes easier to find as well.
With over 4 million active installs Yoast SEO is the most popular SEO plugins around